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You're invited Celebrate the Launch of our new Spring Escape Collection on Thursday 22nd of August 6pm-8pm at any one of our 6 store locations. Get a first look at...

Your exclusive sneak peek into our new core spring collection. Coming Soon. Thursday 18.07.24 7pm ACST.

In this magazine you will get an insight into our product and brand, plus our midyear sale includes 30-70% off storewide in-store or online until June 19th.

As we celebrate mother’s day, we extend our heartfelt thanks to every mum. Our Mother’s Day gift guide was thoughtfully curated by Emily, our co-founder and devoted mother of Charlie & Maddy.

To every Mum, thank you for all that you do.

For us, International Women's Day isn't just about celebrating women—it's about recognising their strength, uniqueness, and beauty. It's about reaffirming our mission to uplift women and give them the tools they need to express themselves boldly and confidently.

This season is filled with the warmth of loved ones, the joy of gift-giving and celebrating togetherness. We sat down with our co-founder Emily and spoke all things festive season, what she’s wearing and her go-to ways to style her favourite Serafina pieces.

A versatile dress is a great way to add sophistication and style to any look. With the right styling and accessories, it's easy to transform this classic dress into four unique looks. We caught up with Australian Stylist, Cimon Vozzo who transforms our Winter Native Shirt Dress. 

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This Mother's day we wanted to put the spotlight on a few of the women in our community who inspire us every day by the way they show up in the world. ​

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